This program is available at the following locations:

• Corvallis
• Ecampus

Options available:

• Accounting
• Dean's Academy
• Digital Marketing Analytics
• Human Resource Analytics
• International Business
• Market Research and Consumer Analytics
• Sports Business

In the business analytics core, students will be introduced to topics and techniques associated with data mining, data visualization, text mining, and advanced statistical tools and techniques.

Major Code: 899

Upon successful completion of the program, students will meet the following learning outcomes:

• Identify business opportunities for data-driven solutions.
• Bridge business problems with analytical models.
• Demonstrate proficiency in data analysis methods and in data analytic tools.
• Develop data-driven solutions to support decision-making in real-world business situations.
• Communicate technical information and analysis results to people both with and without technical backgrounds.
• Estimate the financial, operational and ethical consequence of a data-driven solution developed in structured or unstructured and ambiguous situations.

The lower-division business core involves completion of courses within the first and second year that build a solid foundation for the upper-division Business Analytics and business curricula. The lower-division business core coursework may be completed at OSU or any accredited college or university that offers equivalent courses transferable to OSU.

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Some courses in the Business Core also satisfy Bacc Core requirements. Check with advisors for best course selections to overlap and complete requirements in both groups

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Options and minors are available to provide specializations and fulfill unrestricted elective credits

Business Administration Core Curriculum

The business administration core curriculum provides students with a broad overview of business; basic skills in accounting and quantitative methods; an understanding of the legal and social environment of business; a background in management and organizational behavior, marketing, finance, and operations management; an understanding of the entrepreneurial process; and the opportunity to integrate coursework and further develop decision-making skills through the analysis of business cases.

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Baccalaureate Core Course (BCC)

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Writing Intensive Course (WIC)

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Core Education course. Applies only to students admitted to an OSU undergraduate degree from Summer 2025 onwards

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The COMM, ECON, MTH and WR courses listed meet the university's Baccalaureate Core requirements for Speech, Social Processes & Institutions, Mathematics, and Writing II. All students must meet the other Baccalaureate Core requirements and the other requirements for baccalaureate degrees

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Students in the Digital Marketing Analytics and Marketing Research Analytics options must complete BA 223 or BA 390 with a grade of C or higher

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Students in the Human Resources Analytics option must complete BA 352 or BA 252 with a grade of C or higher

Business Analytics Curriculum

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The internship experience can be taken as a credit-bearing COB 410 course or as a zero-credit COB 004 course. If taken for zero-credit, the internship must involve a minimum of 60 hours of work

Major Code: 899

Degree plans are subject to change and the following is only an example of how students may complete their degree in four years. Students should consult their advisor to determine the best degree plan for them. Contact details for advisors can be found on the Academic Advising page.