Design and Innovation Management Undergraduate Major (BS, HBS)
This major offers the following option(s):
The Design and Innovation Management Major is a professional program offered through the College of Business. This program is designed for students who want a management role in a design field. Gain necessary skills in marketing, finance, leadership, strategy, and supply chain. This option provides students with an integrated focus on the role of design in the creation and management of strategic and sustainable advantage.
Major Code: 912
- Recognize and apply design thinking and visual thinking processes to understand the framework of problem solving.
- Identify and apply research processes, management methodologies and innovation strategies to projects.
- Identify, define and describe design management practice in relation to various types of businesses and business models.
- Develop skills in sketching ideas through learning visual storytelling methods and prototyping.
- Evaluate and prototype projects with specified materials, summarize and analyze best practices for specific types of projects.
The Design and Innovation Management major requirements are divided into two parts —lower-division and upper-division. The lower-division design core program involves completion of courses within the first and second year (see core curriculum below) that build a solid foundation for the upper-division design curricula. The lower-division design core course work may be completed at OSU or any accredited college or university that offers equivalent courses transferable to OSU. Students entering design programs should have basic art and illustration skills. ART 115 and ART 117 are highly recommended elective courses.
Code | Title | Credits |
---|---|---|
Summary of Requirements | ||
Lower Division | 60-61 | |
Design Core Classes | ||
Design and Business (33-34) | ||
Art, Communications, Economics, Math, Statistics, and Writing (27) 1 | ||
Upper Division | 68-69 | |
Design Core Courses | ||
Design and Business (38) | ||
Art (3) | ||
Design and Innovation Management Major Classes (27-28) | ||
University General Education Requirements | 22 | |
Unrestricted Electives | 28-30 | |
Total credits required for graduation | 180 |
- 1
23 credits from lower division course work satisfy University General Education Requirements
Code | Title | Credits |
---|---|---|
Design Core Curriculum 1 | ||
The design core curriculum provides students with a broad overview of design thinking and processes | ||
First Year | ||
Students entering OSU on the Corvallis campus as their first college experience are required to participate in Innovation Nation, the College of Business Living-Learning Community (LLC). These students, as well as students who transfer in the winter term into the design and innovation management major from another college or university, will complete the following three-course sequence during their first year: | 8-9 | |
B-ENGAGED | ||
or BA 163 | B-ENGAGED | |
INNOVATION NATION--AWARENESS TO ACTION | ||
INNOVATION NATION--IDEAS TO REALITY | ||
All other students will complete the following two courses: | ||
BUSINESS NOW | ||
BUSINESS INSIGHTS | ||
All students must also complete: | ||
COMM 111 | *PUBLIC SPEAKING | 3 |
or COMM 114 | *ARGUMENT AND CRITICAL DISCOURSE | |
or COMM 218 | *INTERPERSONAL COMMUNICATION | |
ART 101 | *INTRODUCTION TO THE VISUAL ARTS | 3 |
MTH 111 | *COLLEGE ALGEBRA | 4 |
DSGN 121 | COMPUTER AIDED DESIGN | 3 |
WR 121 | *ENGLISH COMPOSITION | 4 |
Second Year 2 | ||
DSGN 253 | PROFESSIONAL DEVELOPMENT | 3 |
DSGN 282 | DRAFTING YOUR CAREER BLUEPRINT | 1 |
DSGN 283 | CREATIVITY, CULTURE, AND THE WORKPLACE | 1 |
DSGN 284 | FOUNDATIONS OF PERSONAL FINANCE I | 1 |
ART 206 | *INTRODUCTION TO WESTERN ART: NEOCLASSICISM TO CONTEMPORARY | 3 |
or ART 204 | *INTRODUCTION TO WESTERN ART: PREHISTORY TO HIGH MIDDLE AGES | |
or ART 205 | *INTRODUCTION TO WESTERN ART: GOTHIC TO BAROQUE | |
DSGN 244 | COLOR INNOVATION | 4 |
DSGN 255 | TEXTILES | 4 |
DSGN 281 | DRAWING AND SKETCHING | 4 |
BA 260 | INTRODUCTION TO ENTREPRENEURSHIP | 4 |
ECON 201 | *INTRODUCTION TO MICROECONOMICS | 4 |
ST 201 | PRINCIPLES OF STATISTICS | 4 |
WR 222 | *ENGLISH COMPOSITION | 3 |
or WR 323 | *ENGLISH COMPOSITION | |
or WR 327 | *TECHNICAL WRITING | |
Third Year | ||
ART 367 | *HISTORY OF DESIGN | 3 |
BA 315 | ACCOUNTING FOR DECISION MAKING | 4 |
BA 390 | PRINCIPLES OF MARKETING | 4 |
or BA 223 | PRINCIPLES OF MARKETING | |
DSGN 311 | FRAMING YOUR CAREER PLAN | 1 |
DSGN 312 | FOUNDATIONS OF PERSONAL FINANCE II | 1 |
DSGN 313 | THE ORANGE AND BLACK CASE COMPETITION | 1 |
DSGN 341 | DESIGN THINKING AND PROCESS INNOVATION | 4 |
BA 352 | MANAGING INDIVIDUAL AND TEAM PERFORMANCE | 4 |
BA 354 | ^MANAGING ETHICS AND CORPORATE SOCIAL RESPONSIBILITY | 4 |
MGMT 364 | PROJECT MANAGEMENT | 4 |
Fourth Year | ||
DSGN 411 | NAVIGATING YOUR WORKPLACE | 1 |
DSGN 412 | FINANCIAL PLANNING I | 1 |
DSGN 413 | FINANCIAL PLANNING II | 1 |
MRKT 492 | CONSUMER BEHAVIOR | 4 |
MRKT 495 | RETAIL MANAGEMENT | 4 |
Total Credits | 102-103 |
- 1
ECON 201; WR 121; WR 222, WR 323 or WR 327; COMM 111, COMM 114 or COMM 218; ART 101; ART 204, ART 205 or ART 206; MTH 111; and ART 367 meet the university's Baccalaureate Core requirements for social processes and institutions, writing I, writing II, speech, literature & the arts, western culture, mathematics, and science, technology and society, respectively. All students must meet the other Baccalaureate Core requirements and the other requirements for baccalaureate degrees
- 2
For students who transfer into College of Business business-related programs, the Blueprint transition courses meet the same outcomes as the professional development (Blueprint) course series accounting for the student’s academic year when they transfer into the business program
Design and Innovation Management Major Curriculum (27-28)
Code | Title | Credits |
---|---|---|
DSGN 342 | INTRODUCTION TO DESIGN MANAGEMENT | 4 |
DSGN 343 | IDEA VISUALIZATION | 4 |
DSGN 440 | DESIGN RESEARCH | 4 |
DSGN 441 | SERVICE DESIGN INNOVATION | 4 |
DSGN 442 | MATERIALITY AND MAKING FIELD PROJECT | 4 |
Select two courses from the following: | 7-8 | |
INNOVATION MANAGEMENT | ||
INTRODUCTION TO BUSINESS ANALYTICS | ||
^FASHION FORECASTING AND MARKET ANALYSIS | ||
HISTORY OF CONTEMPORARY FASHION | ||
SPECIFICATION AND EVALUATION OF PERFORMANCE MATERIALS | ||
*GLOBAL SOURCING OF TEXTILES, APPAREL, AND FOOTWEAR | ||
DIGITAL MARKETING PLATFORMS | ||
INTEGRATED MARKETING COMMUNICATIONS | ||
*SUSTAINABLE COMMUNITIES | ||
Total Credits | 27-28 |
- *
Baccalaureate Core Course (BCC)
- ^
Writing Intensive Course (WIC)
Major Code: 912
Degree plans are subject to change and the following is only an example of how students may complete their degree in four years. Students should consult their advisor to determine the best degree plan for them. Contact details for advisors can be found on the Academic Advising page.
First Year | ||
---|---|---|
Fall | Credits | |
BA 160 | B-ENGAGED | 3 |
MTH 111 | *COLLEGE ALGEBRA | 4 |
Bacc Core: Biological Science with Lab | 4 | |
Bacc Core: Cultural Diversity | 3 | |
Bacc Core: PAC | 1 | |
Credits | 15 | |
Winter | ||
BA 161 | INNOVATION NATION--AWARENESS TO ACTION | 3 |
DSGN 121 | COMPUTER AIDED DESIGN | 3 |
WR 121 | *ENGLISH COMPOSITION | 4 |
Bacc Core: Physical Science with Lab | 4 | |
Bacc Core: Difference, Power & Discrimination | 3 | |
Credits | 17 | |
Spring | ||
ART 101 | *INTRODUCTION TO THE VISUAL ARTS | 3 |
BA 162 | INNOVATION NATION--IDEAS TO REALITY | 3 |
COMM 111 | *PUBLIC SPEAKING or *ARGUMENT AND CRITICAL DISCOURSE or *INTERPERSONAL COMMUNICATION | 3 |
HHS 231 | *LIFETIME FITNESS FOR HEALTH | 2 |
Bacc Core: Physical or Biological Science with Lab | 4 | |
Credits | 15 | |
Second Year | ||
Fall | ||
DSGN 253 | PROFESSIONAL DEVELOPMENT | 3 |
DSGN 255 | TEXTILES | 4 |
DSGN 282 | DRAFTING YOUR CAREER BLUEPRINT | 1 |
ECON 201 | *INTRODUCTION TO MICROECONOMICS | 4 |
WR 222 | *ENGLISH COMPOSITION | 3 |
Credits | 15 | |
Winter | ||
BA 260 | INTRODUCTION TO ENTREPRENEURSHIP | 4 |
DSGN 244 | COLOR INNOVATION | 4 |
DSGN 283 | CREATIVITY, CULTURE, AND THE WORKPLACE | 1 |
ST 201 | PRINCIPLES OF STATISTICS | 4 |
Electives | 3 | |
Credits | 16 | |
Spring | ||
ART 206 | *INTRODUCTION TO WESTERN ART: NEOCLASSICISM TO CONTEMPORARY | 3 |
DSGN 281 | DRAWING AND SKETCHING | 4 |
DSGN 284 | FOUNDATIONS OF PERSONAL FINANCE I | 1 |
Electives | 7 | |
Credits | 15 | |
Third Year | ||
Fall | ||
ART 367 | *HISTORY OF DESIGN | 3 |
BA 315 | ACCOUNTING FOR DECISION MAKING | 4 |
DSGN 311 | FRAMING YOUR CAREER PLAN | 1 |
DSGN 341 | DESIGN THINKING AND PROCESS INNOVATION | 4 |
Electives | 3 | |
Credits | 15 | |
Winter | ||
DSGN 342 | INTRODUCTION TO DESIGN MANAGEMENT | 4 |
BA 390 | PRINCIPLES OF MARKETING | 4 |
DSGN 312 | FOUNDATIONS OF PERSONAL FINANCE II | 1 |
BA 354 | ^MANAGING ETHICS AND CORPORATE SOCIAL RESPONSIBILITY | 4 |
Electives | 2 | |
Credits | 15 | |
Spring | ||
BA 352 | MANAGING INDIVIDUAL AND TEAM PERFORMANCE | 4 |
DSGN 313 | THE ORANGE AND BLACK CASE COMPETITION | 1 |
DSGN 343 | IDEA VISUALIZATION | 4 |
Electives | 6 | |
Credits | 15 | |
Fourth Year | ||
Fall | ||
DSGN 440 | DESIGN RESEARCH | 4 |
DSGN 411 | NAVIGATING YOUR WORKPLACE | 1 |
MGMT 364 | PROJECT MANAGEMENT | 4 |
Bacc Core: Contemporary Global Issues | 3 | |
Electives | 3 | |
Credits | 15 | |
Winter | ||
DSGN 412 | FINANCIAL PLANNING I | 1 |
DSGN 441 | SERVICE DESIGN INNOVATION | 4 |
MRKT 495 | RETAIL MANAGEMENT | 4 |
Electives | 4 | |
Credits | 13 | |
Spring | ||
DSGN 413 | FINANCIAL PLANNING II | 1 |
DSGN 442 | MATERIALITY AND MAKING FIELD PROJECT | 4 |
MRKT 492 | CONSUMER BEHAVIOR | 4 |
Electives | 5 | |
Credits | 14 | |
Total Credits | 180 |