This major offers the following option(s):

• Dean's Academy
• Sports Business

The Design and Innovation Management Major is a professional program offered through the College of Business. This program is designed for students who want a management role in a design field. Gain necessary skills in marketing, finance, leadership, strategy, and supply chain. This option provides students with an integrated focus on the role of design in the creation and management of strategic and sustainable advantage.

Major Code: 912

• Recognize and apply design thinking and visual thinking processes to understand the framework of problem solving.
• Identify and apply research processes, management methodologies and innovation strategies to projects.
• Identify, define and describe design management practice in relation to various types of businesses and business models.
• Develop skills in sketching ideas through learning visual storytelling methods and prototyping.
• Evaluate and prototype projects with specified materials, summarize and analyze best practices for specific types of projects.

The Design and Innovation Management major requirements are divided into two parts —lower-division and upper-division. The lower-division design core program involves completion of courses within the first and second year (see core curriculum below) that build a solid foundation for the upper-division design curricula. The lower-division design core course work may be completed at OSU or any accredited college or university that offers equivalent courses transferable to OSU. Students entering design programs should have basic art and illustration skills. ART 115 and ART 117 are highly recommended elective courses.

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23 credits from lower division course work satisfy University General Education Requirements

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ECON 201; WR 121; WR 222, WR 323 or WR 327; COMM 111, COMM 114 or COMM 218; ART 101; ART 204, ART 205 or ART 206; MTH 111; and ART 367 meet the university's Baccalaureate Core requirements for social processes and institutions, writing I, writing II, speech, literature & the arts, western culture, mathematics, and science, technology and society, respectively. All students must meet the other Baccalaureate Core requirements and the other requirements for baccalaureate degrees

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For students who transfer into College of Business business-related programs, the Blueprint transition courses meet the same outcomes as the professional development (Blueprint) course series accounting for the student’s academic year when they transfer into the business program

Design and Innovation Management Major Curriculum (27-28)

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Baccalaureate Core Course (BCC)

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Writing Intensive Course (WIC)

Major Code: 912

Degree plans are subject to change and the following is only an example of how students may complete their degree in four years. Students should consult their advisor to determine the best degree plan for them. Contact details for advisors can be found on the Academic Advising page.