Merchandising Management Minor
This program is available at the following location:
- Corvallis
The Merchandising Management Minor provides students with coursework in merchandising, retailing, and marketing. Content in these courses include market analysis, business planning, sourcing, pricing, distribution, and visual presentation of apparel and textile products to satisfy the needs of the consumer.
Minor Code: 055
Upon successful completion of the program, students will meet the following learning outcomes:
- Develop plans that are in line with specific target markets, company location and/or selling format, marketplace trends, and performance goals.
- Apply market research skills throughout the line planning and development process to establish line direction in terms of color, style, materials, separates/coordinates balance, and pricing.
- Apply visual and promotional strategies across different selling formats that would potentially enhance company performance.
| Code | Title | Credits |
|---|---|---|
| Required Core | ||
| BA 390 | PRINCIPLES OF MARKETING | 4 |
| or BA 223 | PRINCIPLES OF MARKETING | |
| DSGN 276 | INTRODUCTION TO MERCHANDISING MANAGEMENT 1 | 4 |
| DSGN 330 | ^FASHION FORECASTING AND MARKET ANALYSIS | 4 |
| DSGN 372 | MERCHANDISE PLANNING AND CONTROL | 4 |
| DSGN 377 | RETAIL AND MERCHANDISING ANALYTICS | 4 |
| DSGN 471 | RETAIL ENVIRONMENT STRATEGIES | 4 |
| DSGN 475 | *GLOBAL SOURCING OF TEXTILES, APPAREL, AND FOOTWEAR | 4 |
| or DSGN 333 | HISTORY OF CONTEMPORARY FASHION | |
| or MRKT 495 | RETAIL MANAGEMENT | |
| Total Credits | 28 | |
- *
Baccalaureate Core Course (BCC)
- ^
Writing Intensive Course (WIC)
- 1
Course requires a grade of C or higher
Minor Code: 055