Merchandising Management Undergraduate Major (BS, HBS)
This program is available at the following location:
- Corvallis
Options available:
Students in the Merchandising Management program prepare for a variety of positions centered on researching, planning, and executing customer-right assortments of products and services. Graduates from this program can be found working for apparel, footwear, and hardline manufacturers as merchants who assist retailers in building product assortments, as product development coordinators who work with merchants and designers, as demand planners who predict what and how much needs to be produced for a given season, and as product creation support. They can also be found working for retailers as buyers and planners who work together to identify the right quantities and the right products to include in assortments, as merchants who work with buyers and design teams, as in-store merchandisers, and as store managers.
Major Code: 416
Upon successful completion of the program, students will meet the following learning outcomes:
- Explain how social, environmental, political, cultural, and economic systems, as well as geography relate to the planning, creation, production, merchandising, distribution, and consumption of textile, apparel, and footwear products and resulting company performance.
- Apply market research skills throughout the line planning and development process to establish line direction in terms of color, style, materials, separates/coordinates balance, and pricing.
- Development assortment plans that are in line with specific target markets, company location and/or selling format, marketplace trends, and performance goals.
- Develop merchandise budgets and analyze and update budgets to meet company performance goals.
- Use industry-relevant technology to formulate and communicate merchandising decisions.
- Apply visual and promotional strategies across different selling formats that would potentially enhance company performance.
The lower-division design core involves completion of courses within the first and second year that build a solid foundation for the upper-division merchandising curricula. The lower-division design core coursework may be completed at OSU or any accredited college or university that offers equivalent courses transferable to OSU. Students entering design programs should have basic art and illustration skills. ART 115 and ART 117 are highly recommended elective courses.
Code | Title | Credits |
---|---|---|
Summary of Requirements | ||
Design Core | 76 | |
Merchandising Management Curriculum 1 | 31 | |
Baccalaureate Core 2 | 52 | |
Unrestricted Electives 3 | 24 | |
Total Credits | 180 |
- 1
DSGN 475 is counted twice in these requirements, once in the major and once in the Bacc Core Contemporary Global issues category, but is not double-counted in the major total
- 2
Credits listed are minimum to fulfill Bacc Core with Design requirements overlapping. As coursework in this grouping may not satisfy both Bacc Core and Design requirements, check with advisors for best course selections to overlap and complete requirements in both groups
- 3
Options and minors are available to provide specializations and fulfill elective credits
DESIGN CORE CURRICULUM
The design core curriculum provides students with a broad overview of design thinking and processes.
Code | Title | Credits |
---|---|---|
Foundations of Design 1 | ||
Transitions | ||
Students entering OSU as their first college experience will take the BA 16X series. Other students will complete BA 280 (or other transition course). | ||
BA 160 | B-ENGAGED | 2-3 |
or BA 163 | B-ENGAGED | |
or BA 280 | BUSINESS INSIGHTS | |
Introduction to Business | ||
Select one of the following with approval from your advisor: | 6 | |
INNOVATION NATION--AWARENESS TO ACTION and INNOVATION NATION--IDEAS TO REALITY | ||
LAUNCH PAD I and LAUNCH PAD II | ||
BUSINESS NOW | ||
Art | ||
ART 101 | *INTRODUCTION TO THE VISUAL ARTS | 3 |
ART 204 | *INTRODUCTION TO WESTERN ART: PREHISTORY TO HIGH MIDDLE AGES | 3 |
or ART 205 | *INTRODUCTION TO WESTERN ART: GOTHIC TO BAROQUE | |
or ART 206 | *INTRODUCTION TO WESTERN ART: NEOCLASSICISM TO CONTEMPORARY | |
ART 367 | *HISTORY OF DESIGN | 3 |
Communications | ||
COMM 114 | *ARGUMENT AND CRITICAL DISCOURSE | 3-4 |
or COMM 111Z | *PUBLIC SPEAKING | |
or COMM 218Z | *INTERPERSONAL COMMUNICATION | |
Economics | ||
ECON 201 | *INTRODUCTION TO MICROECONOMICS | 4 |
Mathematics & Statistics | ||
MTH 111Z | *PRECALCULUS I: FUNCTIONS | 4 |
ST 243Z | ELEMENTARY STATISTICS I | 4 |
Writing | ||
WR 121Z | *COMPOSITION I | 4 |
WR 323 | *ADVANCED WRITING & ARGUMENTATION | 3 |
or WR 227Z | *TECHNICAL WRITING | |
Design Core | ||
BA 223 | PRINCIPLES OF MARKETING 2 | 4 |
or BA 390 | PRINCIPLES OF MARKETING | |
BA 260 | INTRODUCTION TO ENTREPRENEURSHIP | 4 |
BA 315 | ACCOUNTING FOR DECISION MAKING | 4 |
BA 352 | MANAGING INDIVIDUAL AND TEAM PERFORMANCE 2 | 4 |
BA 354 | ^MANAGING ETHICS AND CORPORATE SOCIAL RESPONSIBILITY | 4 |
DSGN 121 | COMPUTER AIDED DESIGN | 3 |
DSGN 244 | COLOR INNOVATION | 4 |
DSGN 255 | TEXTILES | 4 |
DSGN 281 | DRAWING AND SKETCHING | 4 |
DSGN 341 | DESIGN THINKING AND PROCESS INNOVATION | 4 |
MGMT 364 | PROJECT MANAGEMENT | 4 |
MRKT 492 | CONSUMER BEHAVIOR | 4 |
MRKT 495 | RETAIL MANAGEMENT | 4 |
Blueprint: Personal & Professional Development | ||
Second Year | ||
Third-year transfer students may be eligible to substitute BA 381 for second year Transitions and Blueprint. | ||
DSGN 253 | PROFESSIONAL DEVELOPMENT | 3 |
DSGN 282 | DRAFTING YOUR CAREER BLUEPRINT | 1 |
DSGN 283 | CREATIVITY, CULTURE, AND THE WORKPLACE | 1 |
DSGN 284 | FOUNDATIONS OF PERSONAL FINANCE I | 1 |
Third Year | ||
DSGN 311 | FRAMING YOUR CAREER PLAN | 1 |
DSGN 312 | FOUNDATIONS OF PERSONAL FINANCE II | 1 |
DSGN 313 | THE ORANGE AND BLACK CASE COMPETITION | 1 |
Fourth Year | ||
DSGN 411 | NAVIGATING YOUR WORKPLACE | 1 |
DSGN 412 | FINANCIAL PLANNING I | 1 |
DSGN 413 | FINANCIAL PLANNING II | 1 |
Total Credits | 102-104 |
- *
Baccalaureate Core Course (BCC)
- ^
Writing Intensive Course (WIC)
- 1
The ART, COMM, ECON, MTH and WR courses listed meet the university's baccalaureate core requirements for Literature & The Arts, Western Culture, Science, Technology & Society, Speech, Social Processes & Institutions, Mathematics, and Writing. All students must meet the other Baccalaureate Core requirements and the other requirements for baccalaureate degrees
- 2
Courses require a grade of C or higher
Merchandising Management Curriculum
Code | Title | Credits |
---|---|---|
DSGN 276 | INTRODUCTION TO MERCHANDISING MANAGEMENT 1 | 4 |
DSGN 330 | ^FASHION FORECASTING AND MARKET ANALYSIS | 4 |
DSGN 333 | HISTORY OF CONTEMPORARY FASHION | 4 |
DSGN 356 | SPECIFICATION AND EVALUATION OF PERFORMANCE MATERIALS | 3 |
DSGN 372 | MERCHANDISE PLANNING AND CONTROL | 4 |
DSGN 377 | RETAIL AND MERCHANDISING ANALYTICS | 4 |
DSGN 471 | RETAIL ENVIRONMENT STRATEGIES | 4 |
DSGN 475 | *GLOBAL SOURCING OF TEXTILES, APPAREL, AND FOOTWEAR | 4 |
Total Credits | 31 |
- 1
Course requires a grade of C or higher
Major Code: 416
Degree plans are subject to change and the following is only an example of how students may complete their degree in four years. Students should consult their advisor to determine the best degree plan for them. Contact details for advisors can be found on the Academic Advising page.
First Year | ||
---|---|---|
Fall | Credits | |
BA 160 | B-ENGAGED | 3 |
MTH 111Z | *PRECALCULUS I: FUNCTIONS | 4 |
Bacc Core: Biological Science with Lab | 4 | |
Bacc Core: Cultural Diversity | 3 | |
Bacc Core: PAC | 1 | |
Credits | 15 | |
Winter | ||
BA 161 | INNOVATION NATION--AWARENESS TO ACTION | 3 |
DSGN 121 | COMPUTER AIDED DESIGN | 3 |
WR 121Z | *COMPOSITION I | 4 |
Bacc Core: Physical Science with Lab | 4 | |
Bacc Core: Difference, Power & Discrimination | 3 | |
Credits | 17 | |
Spring | ||
ART 101 | *INTRODUCTION TO THE VISUAL ARTS | 3 |
BA 162 | INNOVATION NATION--IDEAS TO REALITY | 3 |
COMM 114 | *ARGUMENT AND CRITICAL DISCOURSE or *PUBLIC SPEAKING or *INTERPERSONAL COMMUNICATION | 3 |
HHS 231 | *LIFETIME FITNESS FOR HEALTH | 2 |
Bacc Core: Physical or Biological Science with Lab | 4 | |
Credits | 15 | |
Second Year | ||
Fall | ||
DSGN 255 | TEXTILES | 4 |
DSGN 276 | INTRODUCTION TO MERCHANDISING MANAGEMENT | 4 |
DSGN 282 | DRAFTING YOUR CAREER BLUEPRINT | 1 |
ECON 201 | *INTRODUCTION TO MICROECONOMICS | 4 |
WR 323 or WR 227Z | *ADVANCED WRITING & ARGUMENTATION or *TECHNICAL WRITING | 3 |
Credits | 16 | |
Winter | ||
BA 260 | INTRODUCTION TO ENTREPRENEURSHIP | 4 |
DSGN 244 | COLOR INNOVATION | 4 |
DSGN 253 | PROFESSIONAL DEVELOPMENT | 3 |
DSGN 283 | CREATIVITY, CULTURE, AND THE WORKPLACE | 1 |
ST 243Z | ELEMENTARY STATISTICS I | 4 |
Credits | 16 | |
Spring | ||
ART 206 | *INTRODUCTION TO WESTERN ART: NEOCLASSICISM TO CONTEMPORARY | 3 |
BA 223 | PRINCIPLES OF MARKETING | 4 |
DSGN 281 | DRAWING AND SKETCHING | 4 |
DSGN 284 | FOUNDATIONS OF PERSONAL FINANCE I | 1 |
Electives | 3 | |
Credits | 15 | |
Third Year | ||
Fall | ||
ART 367 | *HISTORY OF DESIGN | 3 |
BA 315 | ACCOUNTING FOR DECISION MAKING | 4 |
DSGN 311 | FRAMING YOUR CAREER PLAN | 1 |
DSGN 330 | ^FASHION FORECASTING AND MARKET ANALYSIS | 4 |
DSGN 341 | DESIGN THINKING AND PROCESS INNOVATION | 4 |
Credits | 16 | |
Winter | ||
DSGN 312 | FOUNDATIONS OF PERSONAL FINANCE II | 1 |
DSGN 333 | HISTORY OF CONTEMPORARY FASHION | 4 |
DSGN 372 | MERCHANDISE PLANNING AND CONTROL | 4 |
Electives | 6 | |
Credits | 15 | |
Spring | ||
BA 352 | MANAGING INDIVIDUAL AND TEAM PERFORMANCE | 4 |
DSGN 313 | THE ORANGE AND BLACK CASE COMPETITION | 1 |
DSGN 356 | SPECIFICATION AND EVALUATION OF PERFORMANCE MATERIALS | 3 |
DSGN 377 | RETAIL AND MERCHANDISING ANALYTICS | 4 |
MGMT 364 | PROJECT MANAGEMENT | 4 |
Credits | 16 | |
Fourth Year | ||
Fall | ||
DSGN 411 | NAVIGATING YOUR WORKPLACE | 1 |
DSGN 471 | RETAIL ENVIRONMENT STRATEGIES | 4 |
MRKT 495 | RETAIL MANAGEMENT | 4 |
Electives | 4 | |
Credits | 13 | |
Winter | ||
DSGN 412 | FINANCIAL PLANNING I | 1 |
DSGN 475 | *GLOBAL SOURCING OF TEXTILES, APPAREL, AND FOOTWEAR | 4 |
MRKT 492 | CONSUMER BEHAVIOR | 4 |
Electives | 4 | |
Credits | 13 | |
Spring | ||
BA 354 | ^MANAGING ETHICS AND CORPORATE SOCIAL RESPONSIBILITY | 4 |
DSGN 413 | FINANCIAL PLANNING II | 1 |
Electives | 8 | |
Credits | 13 | |
Total Credits | 180 |